While most Americans consider themselves unprejudiced, many of us unintentionally make quick judgments about people based on what we see—whether it’s race, age, gender, religion, sexuality, or disability. This might be the main reason many people in the U.S. report they feel discriminated against. Subconscious prejudice—called “implicit bias”—has profound implications for how we view and interact with others who are different from us. It can hinder a person’s ability to find a job, secure a loan, rent an apartment, or get a fair trial, and much more. The Love Has No Labels campaign challenges us to open our eyes to our bias and prejudice and work to stop it in ourselves, our friends, our families, and our colleagues. Rethink your bias at lovehasnolabels.com. Check out the video for their campaign below: